Pre-launch › Trailer campaign · 16 Sep 2026 · T−65
Second trailer and two posters, District 12 and the Capitol
A darker trailer showed the tribute parade and the arena's creatures, with Woody Harrelson's voice saying there are no winners. Two posters split the cast into District 12 and the Capitol.
Details
- Date
- 16 Sep 2026 · T−65
- Phase
- Pre-launch › Trailer campaign
- Category
- Trailer & teaser
- Markets
- Global
- Led by
- Studio-led
- Channels
- YouTube
Sources 5
- The Hunger Games: Sunrise on the Reaping (2026) Official Trailer 2 - Joseph ZadaLionsgate Movies (YouTube) · 16 Sep 2026 · youtube.com · PrimaryVerifies: Second trailer published 16 September 2026, with the official synopsis
- 'The Hunger Games: Sunrise On The Reaping' Trailer: Beetee, StrikerDeadline · 16 Sep 2026 · deadline.com · SecondaryVerifies: Third trailer (second full trailer) on 16 September; earlier trailer 13 April
- 'Hunger Games: Sunrise on the Reaping': Watch the New TrailerThe Hollywood Reporter · 16 Sep 2026 · hollywoodreporter.com · SecondaryVerifies: New trailer released Wednesday 16 September
- 'The Hunger Games: Sunrise on the Reaping' Gets a Wild New Look Packed With Flowers, Weapons and a Huge EnsembleComic Basics · 05 Oct 2026 · comicbasics.com · SecondaryVerifies: Two posters on 16 September; ensemble poster with NYCC logo on 5 October; pop-up details citing Vital Thrills
- 'Hunger Games: Sunrise On The Reaping' Movie News: Everything We KnowDeadline · 25 Sep 2026 · deadline.com · SecondaryVerifies: Release 20 November 2026; trailer timeline (November 2025, April 2026, mid-September 2026)
More from trailer campaign
20 Nov 2025 T−365
Surprise teaser one year before release draws 109M views in a day
Lionsgate released an unannounced teaser and first-look images exactly a year before opening. Lionsgate said it drew 109M global views in 24 hours, its second-biggest launch after Michael that same month. A Hunger Games bundle on Apple TV reached No. 1 on Apple's charts the same night.
GLOBALConfirmed
Apple TV
13 Apr 2026 T−221
First official trailer
The trailer put Zada's Haymitch against Fiennes's Snow and showed most of the ensemble.
GLOBALConfirmed
Studio-led
14 Apr 2026 T−220
IMAX publishes its own "Filmed for IMAX" trailer
IMAX posted the trailer on its channel under its "Filmed for IMAX" label. Lionsgate's own videos say "in theaters & IMAX November 20".
GLOBALConfirmed
IMAX