Pre-launch › Trailer campaign · 23 Dec 2025 · T−206
Analytics firm counts 121.4M trailer views in 24 hours
Forbes reported WaveMetrix data showing 121.4 million views across platforms in the first day, more than double Oppenheimer's 50 million. TikTok had the largest share at 27%.
The Forbes page was blocked to the desk; the figures are taken from Dark Horizons' summary of it.
The numbers
- 121.4MTrailer views, first 24 hoursResearch firm · All platforms, per WaveMetrix · as of 23 Dec 2025ReportedSource: Dark Horizons, Forbes
Details
- Date
- 23 Dec 2025 · T−206
- Phase
- Pre-launch › Trailer campaign
- Category
- Results & measurement
- Markets
- Global
- Led by
- Fan / organic
- Channels
- TikTok, YouTube, Facebook, Instagram, X
Sources 2
- "The Odyssey" Trailer Draws Views & DebateDark Horizons · 24 Dec 2025 · darkhorizons.com · SecondaryVerifies: Reports Forbes and WaveMetrix: 121.4M views in 24 hours across platforms; platform split; Oppenheimer 50M
- Christopher Nolan's 'Odyssey' Trailer Earns 121.4 Million Views In First 24 HoursForbes · 23 Dec 2025 · forbes.com · SecondaryVerifies: Original report of the WaveMetrix figure (page blocked to the desk; cited via Dark Horizons)
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