Pre-launch › Announcement & positioning · Week of 23 May 2025 · T−546
Fan casting call offers a role in the film
Lionsgate asked fans on X to send a video of up to 60 seconds for a chance to appear in the film. No experience was needed. Entries closed on 6 June and were limited to US residents over 18.
The desk has not opened the X post; date is the Daily Beast report.
Details
- Date
- Week of 23 May 2025 · T−546
- Phase
- Pre-launch › Announcement & positioning
- Category
- Social (owned)
- Markets
- United States
- Led by
- Studio-led
- Channels
- X, Instagram, TikTok, Facebook
- Mechanics
- UGC contest
Sources 1
- New 'Hunger Games' Movie Actually Seeking Volunteer TributeThe Daily Beast · 24 May 2025 · thedailybeast.com · SecondaryVerifies: Lionsgate's X post opening a fan casting call: 60-second videos, closes 6 June, US residents over 18
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