Pre-launch › Hype acceleration · Week of 23 Jul 2026 · T−148
Doomsday wrap on the Gaslamp arch draws a $160,000 fine
A Comic-Con ad covering San Diego's Gaslamp Quarter arch went up despite city warnings; the city fined it in escalating daily amounts.
Fine reported on 11 Aug by Gizmodo, citing the San Diego Union-Tribune.
The numbers
- $160,000City fines for the arch installationUSD · San Diego · as of 11 Aug 2026ReportedSource: Gizmodo
Details
- Date
- Week of 23 Jul 2026 · T−148
- Phase
- Pre-launch › Hype acceleration
- Category
- OOH & DOOH
- Markets
- United States
- Led by
- Studio-led
- Partners
- Elevue Outdoor
- Channels
- OOH
- Mechanics
- Landmark takeover
Sources 1
- Marvel's Elaborate 'Avengers: Doomsday' Comic-Con Ad Resulted In a Huge FineGizmodo · 11 Aug 2026 · gizmodo.com · SecondaryVerifies: Gaslamp arch wrap and $160,000 fine (via San Diego Union-Tribune)
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