Pre-launch › Trade & exhibitor · 16 Apr 2026 · T−246
Disney launches its own premium screen label, Infinity Vision
Disney announced a certification for premium large-format screens, launching with the Endgame re-release and then Doomsday.
Why it matters
Without US IMAX, Disney made its own premium format and later sold Doomsday's first tickets only on those screens.
AnalysisThe numbers
- 75+ domestic, 300+ globalInfinity Vision screens at launchStudio-reported · Premium large-format screens · as of 16 Apr 2026ReportedSource: Variety
Details
- Date
- 16 Apr 2026 · T−246
- Phase
- Pre-launch › Trade & exhibitor
- Category
- Cinema & exhibition
- Markets
- United States, Global
- Led by
- Studio-led
- Channels
- Cinema, Industry event
Sources 2
- 'Avengers: Endgame' Theatrical Re-Release Will Include Brand New Footage Ahead of 'Doomsday'Variety · 16 Apr 2026 · variety.com · SecondaryVerifies: Infinity Vision launch, 75+ domestic and 300+ global screens
- Disney Ramping Up Infinity Vision For Upcoming Tentpoles; 'Avengers: Endgame' Re-Release Gets New Title – CineEuropeDeadline · 24 Jun 2026 · deadline.com · SecondaryVerifies: 7,500+ screens applied; certification standards; Endgame Encore title
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Downey's appearance is on Marvel's channel; the footage is described by the trades.